Job Description - Director, Associate Communications
Description View created on 10/24/2014

Director, Associate Communications

FLSA Status: Exempt
Pay Grade: 20
Job Title ID: 102008
Job Series/Job Family: President's Series / Public Information/Marketing/Publications Family

Reports To

Executive Director, Public Information and College Marketing

Job Purpose

To assure alignment of all channels of marketing communications with internal, student, and external audiences and to oversee marketing communications (ad copy/promotion), internal communications, student communications, social media, web content (for internal audiences), Spanish communications, and crisis communications.  To provide day-to-date direction for the development and execution of a wide range of communication projects that achieve the strategic marketing goals for the College and its academic and administrative units.

Description of Duties and Tasks

Essential duties and responsibilities include the following. Other duties may be assigned.

  1. Supervises and oversees staff in all aspects of print and online communications (except media) relations.  This includes recommendations  regarding the hiring, motivating, professional development, coaching, and disciplining process of supervising a staff.
  2. Manages daily workflow of writer/editor collaborations to enhance college-wide crises communications.
  3. Develops strategies for internal and student SSI communications; collaborates on media and community relations strategies.
  4. Plans, develops, and oversees multiple strategic communication projects across all modes of delivery.
  5. Reviews and edits official College-wide informational and promotional print and online communications to ensure they meet the College's policies, editorial style, and standards of appropriateness.
  6. Oversees the updating and maintenance of the College's editorial style manual for College-wide internal and external print and online communications.
  7. Oversees the development and evaluation of informational and promotional communication directed toward targeted groups in support of the College's Master Plan.
  8. Serves as a key liaison to various College entities to develop and improve communications to targeted groups.

Knowledge

Must possess required knowledge and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.

Required

Skills

Must possess required skills and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.

Required

Computer Skills

Required

Physical Requirements

Work Experience

Required

Preferred

Education

Required

Other

     Preferred

Safety