Job Description - Manager, Graphic Design
Description View created on 12/22/2014

Manager, Graphic Design

FLSA Status: Exempt
Pay Grade: 18
Job Title ID: 102015
Job Series/Job Family: President's Series / Public Information/Marketing/Publications Family

Reports To

Director, Public Information and College Marketing

Job Purpose

To develop visual communication strategies to meet the college-wide integrated marketing goals.

Description of Duties and Tasks

Essential duties and responsibilities include the following. Other duties may be assigned.

  1. Contributes to all phases of the development and production of visual communication materials that educate and inform the public about ACC's mission, people, programs, and services. Conceptualizes, designs, and produces materials that achieve departmental and college goals. Creates visual concepts, comps, designs, layouts, and performs all prepress activities for a variety of print communication pieces. Creates or oversees creation of graphic images such as illustrations, logos, and information graphics. Establishes design standards for core communication vehicles.
  2. Functions as the brand manager, developing and maintaining the college’s visual brand standards and guidelines. Provides art direction to design and marketing projects with regard to brand.
  3. Advises on other college projects, such as facilities and merchandise, with regard to brand.
  4. Supervises Marketing Graphic Design Specialists. Provides art direction, review and feedback to the Marketing Graphic Design Specialists. Provides training as needed. Works in concert with the Director to supervise the creative services team projects. Plans and art directs photo shoots.
  5. Serves as the senior member of the creative services team, providing creative leadership on issues relevant to design, branding, and marketing. Oversees standards in type specification, color quality, inspection and approval of proofs to ensure high quality outcome within time and budget constraints.
  6. Serves as a senior member of the marketing team, collaborating with others on strategy and content development. Provides creative consulting to other departments.
  7. Serves as point of contact with internal and external print vendors for digital, offset, and specialty printing projects; prepares print specifications for bids and quotes, provides estimates to clients.
  8. Oversees and supervises production processes for all printing, ensures quality control, including proofing, and review prior to releasing files for production. Works with photographers, freelance designers, advertising/design agencies, print media, and pre-press bureaus as needed.
  9. Maintains communications with clients; makes client requested alterations ensuring production progress. Tracks jobs, requirements, progress, changes, timelines and other project variables.
  10. Archives and maintains files and creates reports as needed.
  11. Serves on college-wide committees as assigned, including the Crisis Communications Team. Engages in professional development as needed to stay current in communication design and design-related computer hardware and software needs.

Knowledge

Must possess required knowledge and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.

Required

Skills

Must possess required skills and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.

Required

Computer Skills

Required

Physical Requirements

Work Experience

Required

Preferred

Education

Required

Preferred

Other

     Preferred

Safety